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Jun 10th, 2024 at 15:56   Education   Hyderabad   17 views Reference: 6465

Location: Hyderabad

Price: Free

Digital Marketing Online Training


Course Overview

   The goal of the digital marketing course is to give students a thorough understanding of the fundamental concepts, tactics, and resources used in the industry. In today's technologically advanced and globally interconnected world, digital marketing is essential for promoting goods, services, and brands. Search engine optimization (SEO), social media marketing, content marketing, email marketing, and analytics are just a few of the topics covered in this course on digital marketing.

Choose whether you would prefer live lessons with videos or live classes without videos to learn software skills from actual experts.

Course Objectives

The first part of the course provides an overview of the field of digital marketing and explains the value of online platforms for connecting with and interacting with target consumers. In addition to understanding how to design successful digital marketing campaigns, participants will get knowledge of various digital marketing channels and strategies. Developing a digital marketing plan, search engine optimizing websites, utilizing social media, and tracking the effectiveness of digital campaigns are just a few of the subjects covered in the course.

Course Objectives


The following are the main goals of the course on digital marketing:


  1. Introduction to Digital Marketing: Give a brief history of digital marketing as well as an explanation of its function in contemporary business.
  2. Digital Marketing Channels: Investigate several digital marketing channels, such as email, social media, content platforms, and search engines.
  3. Creating a Digital Marketing Strategy: Understand the process of developing a comprehensive digital marketing strategy aligned with business goals.
  4. Search Engine Optimization (SEO): Learn the principles of SEO to optimize websites for better visibility on search engines.
  5. Social Media Marketing: Explore social media platforms and strategies for effective social media marketing campaigns.
  6. Content Marketing: Understand the importance of content in digital marketing and how to create and distribute valuable content.
  7. Email Marketing: Learn the essentials of email marketing, including list building, campaign creation, and performance tracking.
  8. Digital Advertising: Examine several digital advertising formats, such as social network ads, pay-per-click (PPC), and display ads.
  9. Analytics and Measurement: Provide methods and tools for evaluating the success of digital marketing initiatives and for making decisions based on facts.
  10. Legal and Ethical Considerations: Discuss legal and ethical aspects of digital marketing, including privacy, data protection, and compliance.


Who can learn this course


This course is suitable for a diverse range of individuals, including:

  1. Marketing Professionals: Those looking to expand their skill set by incorporating digital marketing strategies into their marketing efforts.
  2. Business Owners and Entrepreneurs: Individuals seeking to promote their products or services online and increase their online presence.
  3. Aspiring Marketers: Students or individuals interested in pursuing a career in marketing and wanting to specialize in digital marketing.
  4. Sales Professionals: Individuals looking to leverage digital channels for lead generation and customer engagement.
  5. Web Developers and Designers: Professionals interested in understanding the marketing aspect to create websites that align with digital marketing strategies.
  6. Content Creators: Writers, bloggers, and content creators aiming to learn how to optimize their content for digital marketing.
  7. Small Business Managers: Those responsible for marketing activities in small businesses seeking to enhance their online presence.

The Digital Marketing course is designed to cater to both beginners and individuals with some marketing experience, providing a solid foundation in digital marketing strategies and tactics for effective online promotion.

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